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The Cackling Goose Market

Amanda Feindel is the owner and operator of The Cackling Goose Market in Sackville, New Brunswick. A relaxed and friendly environment, The Cackling Goose Market offers clients a wide selection of natural foods (tea, spices, cheese, and olives), dietary supplements, local and organic food, bath and beauty products, as well as fairly traded fine gifts (jewellery, silk scarves, home accessories).

Whether you are enjoying an Organic Fair Trade Cappucino while sitting on their new patio, trying on a colourful silk scarf, looking for health and dietary advice or just friendly conversation, there is something for everyone at this vibrant locale.

Amanda Feindel has always had the “entrepreneurial spirit” and a great sense of creativity. She had a rich assortment of experiences at a young age. Whether it was a Rotary Exchange in Japan during High School, living in Alberta while studying at University, working and caring for a new baby or returning to Japan as an English Instructor, Amanda embraced each opportunity as a learning tool.

When she and her husband Mark returned to Canada after teaching in Japan, they took their love of Asian culture and artefacts, and transferred it into a business opportunity by creating Farther East Asian Imports Inc., a company that imports directly from independent artisans who provide fair wages and working conditions.  Meanwhile, Mark and Amanda created a line of Natural Bath and Body products, Tanpopo Bath & Body, which they sold weekly at the Dieppe Farmers Market.

In May of 2006, they opened Farther East Imports, a gift shop on Main Street in Sackville, retailing Fairly Traded imports and natural body and home care products. The following year they purchased their well located property on York Street. As the location was previously a natural food store, they continued the tradition of natural foods in Sackville and incorporated their fairly traded imports, gifts and natural bath and body line.  Amanda has created a friendly family environment, where she is often found behind the counter or helping clients with her two children and husband.

“It’s a mom and pop store.  My husband and 3 year old daughter are always here, my friends, family and customers find it welcoming and relaxed.”

“I would not be in business without my husband. He is the “numbers guy”, he reconciles accounts and he is also a carpenter—he certainly contributes “sweat equity,” says this dynamic business owner.

According to Dave Thomas, one of Amanda’s regular customers, “I just moved here one year ago and was surprised to see a place like this located in a small town. They have great products; great commitment to local food, fair trade and it is what I am interested in. I also find Amanda and her staff to be very helpful and friendly.”
Of the most rewarding aspects of being an entrepreneur, Amanda says, “I get to spend time with my children (Ezra and Naiya), have time with my husband and the business is my own creation! I have two kids and this new baby business I am growing.”

“It is a small town business and I am here because I enjoy interacting with our customers and find satisfaction in improving our little establishment.”

If Amanda could give advice to aspiring business owners or entrepreneurs, “Go into business with your eyes open wide. Learn from your experiences and grow your business with them in mind.”

 If you are looking for a fun, friendly and relaxed atmosphere where you will always feel welcomed, and to sample some delicious local products, be sure to visit The Cackling Goose Market in Sackville and ask for Amanda Feindel. She will make your experience enjoyable and offer you helpful advice to live healthfully and naturally.

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2017/09/15 NB Women in Business Initiative Survey Northwest

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