Women in Business New Brunswick Français
The New Face of Entrepreneurship.

Success Stories | A Tranquil and Relaxing Experience at Aux Mille Herbes Produit Naturel, Inc. with Irčne Boucher

Home | Success Stories | A Tranquil and Relaxing Experience at Aux Mille Herbes Produit Naturel, Inc. with Irène Boucher

Click arrows to read the next Success Story
A Tranquil and Relaxing Experience at Aux Mille Herbes Produit Naturel, Inc. with Irčne Boucher

2009, Woman Entrepreneur of the Year Award by CBDC Péninsule acadienne

Imaging walking into a place and smelling fresh bread. There is no better smell and no better feeling. This is a reality when you visit Irène Boucher, owner and operator of Aux Mille Herbes Produit Naturel, Inc., une entreprise située à Caraquet.

With over nine years of education experience in natural medicine and with 15 years of experience in this field, Irène built a solid reputation as owner and operator of Aux Mille Herbes Produit Naturel, Inc., a business situated in Caraquet. Irene values customer service and is considered an expert in her field.
This year Irène was rightfully selected as Woman Entrepreneur of the Year 2009 for the Péninsule acadienne. This award was presented by the NB Association of CBDCs.

Some of the fantastic products and services that Irène offers include:

A variety of natural products, food and vitamins, bio products for diabetics, natural medicine consultations, flour fabrication on site, body and beauty products, private assistance, tea and tisanes, oil and counselling of women in need.

 You can see from this wide variety of products and services, that there is something for everyone at Aux Milles Herbes. Furthermore, this unique business is the only place in New Brunswick, where they make their own flour, and this trailblazer has been doing it for over 12 years.

Irène has been interested in natural medicin all her life. Growing up on a farm, she was always around animals and nature. In her youth, she left for Montreal and worked in different hospitals and then returned to the Acadian Peninsula in the 80s after a twenty year absence. Her desire to open a business in the health sector, led her to approach the CBDC Péninsule acadienne in 1994. The financial support they provided her, enabled Irène to purchase the products she needed to get started and her business has been on a growth path since.

Aux Milles Herbes now has two full-time employees and a part-time staff and has grown both their product line and also her business by creating a kitchen where she can bake her products.

Not only is Irène a successful business owner but she is also very involved in the community by contributing to the theatre and different organizations that require her time. In addition, she is also invited to serve as a guest speaker at various events.

When you visit this special shop, you will find that respect and confidentiality are the cornerstones off this enterprise.

If Irène could offer advice to any aspiring entrepreneurs, she would say, “Have passion and self-confidence and be sure to like what you are doing. Embrace every change and opportunity as it happens.”
This savvy entrepreneur is always learning and takes every opportunity to pursue more education. Irène truly loves what she is doing and never wants to give up.

Click arrows to read the next Success Story
Upcoming Events show all
Date Event Name Region

"I would like to thank you for picking Ben's Clothing for the retail consulting makeover.  I very much enjoyed talking to Barbara.  She has wonderful insites on what to do to refresh my store.  I was extremly excited of the ideas put together thats in my budget for now and also in the near future.
The 1st part of the seminar, had opened my eyes to the reality of my challenges and concerns, statistics, operating cost and marketing which is a huge part that can not be ignored. It's a must to have a list of issues to know it and control it.  This is a large part of my battles that I face but placed them in the back burner. 
When Barbara came into my store I wasn't sure what to expect because in the seminar she was leaning towards makeovers for a new store or toronto style store.  I had no idea that a little bit of paint in a different color will bring out what I want to promote.  She had alot of new ideas that are in the budget and I'm going to make it happen!
Thank you again for filling me in with the seminars that are offered.  I'm always willing to get informed and always moving forward."

- Hazel McLean

About Us | Networks | Training & Events | Success Stories | Contact Us | Privacy Policy | Français
The Women in Business New Brunswick Website is made possible through a financial contribution from Atlantic Canada Opportunities Agency.